Dear all:
I have known author JP McLean for quite a while (she was one of the authors I met through social media shortly after I started blogging and publishing my own books), and her books and news have featured on my blog a number of times. Although I’ve followed her career with interest (I confess I was fascinated by her trilogy that kept producing more and more books), I hadn’t yet managed to read any of her books, partly because I kept putting it off to make sure I’d have time to go back and start at the beginning of the series. When she contacted me to let me know that she was relaunching and rebranding the whole series, I was keen to feature her books, and she kindly offered to write a guest post enlightening both, readers and other writers, on her reasons to relaunch and rebrand her series. And the relaunch also gave me the perfect excuse (if I ever needed one!) to start reading her series. So here goes. First, the author’s guest post, where she answers a few questions that most of us would think about when an author takes such an important decision:
A Rebranding Q&A
JP McLean recently rebranded her Gift Legacy series of books. She’s here to answer a few questions about why she rebranded, and what steps were involved.
Q: Why did you decide to rebrand your books?
A: I discovered that the books weren’t attracting their intended contemporary fantasy audience. The books were gathering great reviews, and selling modest numbers, but primarily by word of mouth. What I learned was that contemporary fantasy readers were bypassing my books believing them to be religious or spiritual in nature. The reason was not only the titles of the books (Awakening, Revelation, Redemption and Penance) but the beautiful covers that reinforced that impression.
Q: What were your considerations before rebranding?
A: Readers were my first and most important consideration. I didn’t want to misdirect readers who were looking for spiritual or religious material, and I wanted to attract readers interested in contemporary fantasy.
Another consideration was the cost involved. Covers, like editors, are one of the major expenses of publishing. New covers meant new marketing materials like bookmarks, posters and banners. I would also have to invest in new book stock to have on hand. Though I’m Canadian and ISBNs are free, they aren’t free in all countries and this could be a major cost consideration depending on how many books you rebrand. You also have to consider the cost to have the interior files reformatted to incorporate the changed titles in your front and back matter.
But perhaps the most critical consideration was for the hard-earned reviews the books had garnered over the years. You can change your cover with no impact on your reviews at all. You can change publisher and ISBN and though you’ll have to ask, you can have your reviews transferred to the new publisher/ISBN. But when you change titles, some retailers view this as a new book and WILL NOT transfer your reviews.
Q: What steps are involved in rebranding?
A: Finding a cover designer who is available and within your price range.
Brainstorming new titles, new taglines and new book descriptions in a variety of lengths.
Editing the books’ interior files to replace references to the old titles, and having the files reformatted.
Obtaining new ISBNs (new titles mean new ISBNs).
Designing or hiring a designer to prepare new bookmarks, banners and other marketing material.
Making changes to your social media platforms to reflect the new branding.
Q: Do you have any advice for those considering a rebrand?
A: If you believe a rebrand is necessary, consider if a new cover alone will do the job. It will preserve your existing reviews.
If you do decide to change the title, be sure to make it clear in your copyright and wherever the book is sold that the new title is a republication of an old title. You don’t want readers re-purchasing a book they’ve already read. You’ll end up with unhappy customers who may return the book, leave a scathing review, or even complain to the retailer.
If you are rebranding more than one book, consider asking if your cover designer can work on the covers concurrently rather than consecutively to speed up the design process.
Develop a re-release schedule to keep you on track and on top of the details and deadlines required for each book.
Give yourself more time than you think you need.
JP McLean’s bio
JP (JO-ANNE) McLEAN writes contemporary fantasy thrillers that readers describe as addictive, smart and fun. Her debut novel earned honourable mention at the Whistler Independent Book Awards. JP is a graduate of the University of British Columbia’s Sauder School of Business, and she makes her home on Denman Island, off the coast of British Columbia. Visit her at https://jpmcleanauthor.com.
Facebook: https://www.facebook.com/JPMcLeanBooks
Twitter: @jpmcleanauthor
Amazon: https://www.amazon.com/JP-McLean/e/B00JSZOXTC/
Secret Sky (The Gift Legacy Book 1) by JP McLean
An intrepid young woman. An incredible gift. A terrible price to pay.
As a child, Emelynn Taylor accepted a stranger’s gift that changed her life forever. This gift wasn’t wrapped in pretty paper and tied with a bow, nor could it ever be returned. Now, it’s taken over her life. Striking without warning, it strips Emelynn of gravity and sends her airborne, unchecked.
Haunted by terrifying flights she can’t control, Emelynn returns to the seaside cottage of her childhood, where she vows to take command of her dangerous gift. Here, she discovers an underground society whose members share her hidden ability, and a man who sends her heart soaring.
But is this secret society using the gift for good, or for evil? Unravelling the truth will plunge Emelynn into a fight for her freedom—and her life.
The first book in The Gift Legacy series, Secret Sky is a thriller that skirts the edges of reality in a world within our own. Buckle up and escape the ordinary: take flight with Emelynn Taylor.
(Secret Sky was previously published as The Gift: Awakening)
Purchase link for Book 1, Secret Sky: https://books2read.com/SecretSky
My review: Be prepared for flights of fancy, magical experiences and wonderful locations.
I was sent an ARC copy of this novel, which I freely chose to review.
I had been aware of The Gift Legacy series and its author for a while, and felt curious about it, but as happens sometimes when I discover a series with several books published already, I never seemed to find the time to catch up on it, and the collection kept growing. When I heard that the series was being relaunched with new covers and titles, I grabbed the opportunity to finally start reading it. And I’m pleased I did.
It is a bit difficult to talk about this novel without revealing too much of what happens, but from the description, you can probably guess some important aspects of it. Emelynn, or Em, as she is known, is the protagonist and first-person narrator of the book. We meet her at an inflection point in her life. She’s finished her studies and has decided that it is time to tackle her “gift”. Her dreams and memories give us a good understanding of the background to her situation and how she came to be in possession of her gift, at least to the extent she understands it. After all, she was a young girl and she was never given much information about what had happened to her. We also learn about her personal life, the death of her father, the move to Toronto, her mother’s taking refuge in her work, and Em’s difficulties fitting in, partly (mostly) caused by her gift. Although she found ways to deal with the disruption to her life caused by the gift, from a practical perspective, she had never been able to have a “normal” life, and that had made her decide to go back to the cottage where her family lived when she was a child, as it was more remote, it had always felt like a refuge and a safe-place to her, and it would give her the breathing space to experiment.
Her plan works although not in the way she intended, and she gets into contact with people who can guide her and teach her to tame her gift, although this is not at first evident to her. Having grown up hiding things and never trusting anyone, she finds it difficult to trust these strangers whose agendas she does not fully understand, and who seem to keep some things under wraps. Despite her initial reluctance, Em discovers a new world, a new group of people she finally belongs to, and a level of skill and power she had never suspected. But things don’t run smoothly: there are threats, mysterious forces at work, and missions that have to be accomplished. And of course, romance and love don’t always mix well with such complications.
I know first-person-narrations are a bit like marmite for readers: some love them and others don’t. In this particular case, Em’s narration is perfect for the story. Although she has a gift (or power, although at times it feel like a curse to her), she does not understand it, and readers have the privilege of experiencing with her the thrill of discovery, the fear of the unknown, her suspicions of the motives of the new people that come into her life, and we also learn about her and what makes her tick. In contrast to many books with a paranormal aspect where characters discover a power or an ability they knew nothing about, Em doesn’t just wake up one day and is somebody completely different, proficient at her ability, and a total kick-ass hero. She has doubts, she hesitates, she does not always want to push the boundaries, she gets tired and sleeps in, she feels pain, she gets hungry, she lacks in self-confidence and doubts herself, she makes mistakes and misjudges people, she feels bad for not phoning her mother… In sum, she is a pretty normal human being, sometimes low and sometimes happy, with a good sense of humour and of observation, and it is easy to empathise with her, even if we might not have much in common with her.
She is also a young woman with zero love experience, and she seems to fall in love easily, perhaps because she had been trying so hard and for so long to block those kinds of feelings. There are sex scenes in the book, and although they are not the most explicit I’ve ever read, they are explicit and this is not a sweet and clean romance. I am not fond of sex scenes, although at least her first time is not totally unrealistic, as it often happens in romances, but yes, I won’t talk too much about that.
The book also has elements of mystery and thriller, and they are worked well into the story. We have several intriguing events going on at the same time: first, there is the attempt at trying to find information about the person who passed the gift to Em (this is far from resolved is this book, but we learn some things); there is the search for a woman who has gone missing that takes up centre stage, especially towards the end of the book, and brings in action scenes and an interesting twist (that I had suspected all along, but it’s a twist nonetheless); and there is also a mystery involving Em and her house, which is seemingly resolved in the novel but has left me wondering. As pertains to this genre of books, there are red herrings, plenty of clues thrown in, information and misinformation, although the book has so many other things going on that I am not sure it will work for people who are looking for a straightforward mystery or thriller. The pace of the book ebbs and flows, with some pretty contemplative moments and some pretty fast ones (when the action kicks in), and there are lengthy and beautiful descriptions of locations, and especially of experiences, that I particularly enjoyed, turning this book into something more than a page-turning by-the-numbers thriller.
There is a paranormal element in the book, but this is not high-fantasy where you need to read pages and pages to gain an understanding of a new world order. This is the world we all know (especially Canadians), and although the lyrical way in which some of the descriptions are written and some of the remote locations give it a timeless quality, the story takes place in contemporary times. We are familiar with the world and the social order portrayed in the book, and we get to know about groups of individuals who are seemingly “normal” but share something “extra”, the “gift” of the title, and it seems this legacy can have as many variants as individuals possess it. Although there are fantasy and paranormal aspects to the novel, I felt they were particularly well integrated into the plot and did not require an extreme grade of suspension of disbelief, and I don’t think you need to be an enthusiast of fantasy or paranormal books to enjoy this series.
This is a book I’d recommend to people who enjoy credible characters, a touch of the paranormal, mysteries that go beyond who-done-it, and who don’t mind a story that builds up slowly and takes readers on flights of fancy through magical experiences and wonderful locations. Oh, and who don’t mind a touch of sex. I’ve become very fond of Em and many of the other characters in the book (Avery is a favourite as well), and I hope to learn how her gift develops further in the future.
Lover Betrayed (The Gift Legacy Companion Book 1) by JP McLean Fathers, sons, betrayals and a gift with many shades.
A son in mourning. A disputed inheritance. A shocking betrayal.
When Jackson Delaney’s father dies unexpectedly, Jackson inherits a booming New Orleans development company with a tarnished reputation. Jackson pledges to clean up his family’s name, but his plans are thwarted by a disowned half-brother who lays claim to Jackson’s inheritance.
Then Jackson’s wife disappears. Desperate to find her, he calls in favours from his father’s nefarious colleagues and flirts with the feared Tribunal Novem—a ruthless organization of elite Fliers.
But nothing is what it seems, and from a single deception grows a suffocating web of lies. And when Jackson meets Emelynn Taylor, a mysterious young woman with no knowledge of her powerful gift of flight, he recklessly lures her into his vengeful mission.
How far will Jackson go? And how much is he prepared to sacrifice before he finds his way home?
Lover Betrayed retells Secret Sky, the first book in The Gift Legacy series, from the viewpoint of Emelynn Taylor’s lover: handsome, charming, ruthless Jackson Delaney.
(Lover Betrayed was previously published as The Gift: Betrayal)
Link:
http://mybook.to/LoverBetrayedKindle
My review:
I was sent an ARC copy of this novel, which I freely chose to review.
As I said in my review of Secret Sky, I had known about this series for a while but never seemed to find the time to read it as more books kept being added to it. After finally reading the first novel, I had the opportunity to read this one, that in effect covers much of the same ground as Secret Sky, but it is told from a different perspective, that of Jackson Delaney, the man who trains Em in the first book, and teaches her quite a number of things (and in case you haven’t read it, I won’t say any more). I must confess that my curiosity was two-fold. On finishing that novel, I think most readers will be left wondering the reasons for Jackson’s behaviour. Although he was never a favourite of mine (he seemed too good to be true and too secretive to be trustworthy), the things we learn about him at the end of the story would make most people reconsider what they had read and make conjectures as to why he had done what he did. As a writer, I was also intrigued about how the author would approach the challenge of telling the same story from a different perspective, or at least, including part of the same story into another story told by somebody else. It is not the same to write a book that includes different perspectives as writing two separate books giving us different accounts of the same story. By using a first-person narrative again, we get inside of the character’s head, and it makes for a very interesting experience, especially if one has read the other book very recently, as you can see the same scene, and read the same dialogue, but interpret it in a completely different way. It must have been a challenge, and I must say that although I read both books back to back and was, therefore, very familiar with the story, the nuances and the change in point of view kept it fresh and intriguing.
This novel talks about families and family relationships, particularly between fathers and sons, although the relationship of Jackson’s wife to her family is also key to the development of the story. The novel opens at the funeral for Jackson’s father, and the author sets the scene beautifully, with great descriptions of the setting, the characters, the funeral arrangements, down to the heat (this is New Orleans in August, and having visited it in September, I can only imagine how suffocating it must be). The author also manages to convey a lot of information about Jackson’s father and his somewhat “dubious” business practices, without making the reader feel there is too much telling. Being inside of Jackson’s head, we share in his perspective and, at least at first, it seems as if he is trying to leave his mark on things and do things more ethically and stand his moral ground, in contrast to his father. (Of course, having read the other book, I had my doubts as to how things would work out, but I think he makes for a very credible character if somebody reads this book first). It doesn’t take long though before it becomes evident that perhaps he is more of his father’s son than he wants to believe, and some of the lessons he learned from his father prove difficult to unlearn, like his lack of confidence and mistrust of women, and his attitude towards family, his and others.
This is another book that has paranormal elements at its heart although, at least at first sight, the novel is set in our everyday world, only with some enhancements and secrets most of us know nothing about. This novel can also be enjoyed by people who don’t often read fantasy, but here we come to realise much sooner than in Secret Sky that the gift can be manipulated and put to uses far from harmless, and we get the perspective of somebody who has grown up with the gift, rather than learning about it with the main character. Jackson moves between both worlds with ease and manages to keep them separate most of the time, but perhaps not as well as he imagines.
I enjoyed reading the same story from a different perspective, although I would not say the book has managed to endear me to Jackson, in particular. He is a solid character, his motivations are plausible, and whatever we might think of his behaviour, he is not all good or all bad. He is quick to think the worst of people; at times he seems cocky and full of confidence but some of his actions and reactions prove he is not as strong and self-confident as he’d like others to believe; he misjudges people often and holds grudges that seem unjustified; he is rather egotistical and thinks of his own interests first; he manipulates others to get what he wants, but he is ambivalent and tries to avoid causing unnecessary harm, can be generous on occasion, and is a dutiful son. His attitude towards women is problematic, but this seems to be part of his inheritance, and yes, we do get the male perspective of the sexual encounters as well (not something I particularly cared for, but like the rest of the book, I thought Jackson’s voice felt genuine and worked well). There is a clear ARC to the character and by the end he has learned a lot about himself, not all of it flattering.
I read a description of the book which mentioned Rashomon and it got me thinking. Rashomon tells the same story from the perspectives of several of the witnesses present, and in this case I wondered how other characters would have seen the events, or rather, thought about Jackson and his actions at the time. But that would be another book. (Just saying!)
The novel also contains questions for book clubs (don’t read them before you read the novel, as there are spoilers) and a glossary of terms that hints at a much more complex world than we have so far glimpsed. That and the description of the rest of the books in the series piqued my curiosity, and I suspect this would not be the last book in the series I read.
I think this book can be enjoyed on its own, and I’d be curious to hear the opinion of somebody who read it without being familiar with the series, but to fully appreciate it I’d recommend reading at least the first of the Gift Legacy series first. A book for readers who enjoy a touch of fantasy and fancy, combined with a good story of family relationships, betrayal, and mystery. And if you like boats and sailing, even better.
Here, if you’ve been intrigued by the guest post and my reviews, are the links to the whole series:
The Gift Legacy:
Book 1 Secret Sky: https://mybook.to/SecretSkyKindle
Book 2 Hidden Enemy: https://mybook.to/HiddenEnemyKindle
Book 3 Burning Lies: https://mybook.to/BurningLiesKindle
Book 4 Lethal Waters: https://mybook.to/LethalWatersKindle
Book 5 Deadly Deception: https://mybook.to/DeadlyDeceptionKindle
Book 6 Wings of Prey: https://mybook.to/WingsofPreyKindle
The Gift Legacy Companion
Book 1 Lover Betrayed: http://mybook.to/LoverBetrayedKindle
Thanks to the author for her guest post and her books, thanks to all of you for reading and remember to like, share, comment, click, review, and always keep smiling!
