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I was born in Barcelona and have lived in the UK for many years now. I'm a writer, translator (English-Spanish and vice-versa) and I'm a medical doctor and worked in Forensic Psychiatry many years. I also have a BA and a PhD in American Literature and Film, and a Masters in Criminology. I've always loved books and apart from writing them I review them often. I write a bit of everything, check my books for more information and my about page for links. My blog is bilingual, English and Spanish.

Comments (17)

  1. This sounds fascinating, Olga. I am definitely getting this book.

    1. Thanks, Robbie. I learned a lot from it and enjoyed the author’s style of writing. I must investigate more of his books. Have a great week!

  2. I already knew about Hugo Boss, Bayer, and some other factories and well-known brands who did well under the Nazis, and used slave labour. Henry Ford was also well-known for his anti-Semitism, and right-wing views. But this book looks great, as it delves deep into the history of marketing, manufacturing, and brand acceptance by consumers unaware (or unconcerned) of the provenance of so many household names.
    Best wishes, Pete.

    1. I have added it to my Amazon wish list, but might wait for the paperback to drop in price a little. 🙂

      1. You might also want to check their own catalogue, as they sell direct and tend to offer discounts regularly.

        1. Thanks, Olga.

    2. You are a very well informed man, Pete. The format of the book is just right (at least for me) as I learned a lot about subjects I knew only a little about, in an engaging manner. Pen & Sword have been very kind and sent me paperback (and even some hardback) copies of their book, although I shall be reading their ebooks when I permanently move. 😉

      1. I did once read a great deal about WW2, and the concentration camps. That’s the only reason why I know about Boss and Bayer, etc. Always happy to learn more though. 🙂

        1. I read a few books on that subject many years back (the father of one of my friends had many books on the subject and lent me some) but I think I mostly read personal accounts not so much about the logistics of the whole thing. I had also read about the medical experiments but somehow that escaped my attention. I suspect many people know nothing about it, though. Have a great week.

  3. Oh, now this looks interesting. So many big corps in one place. I’m thinking of all the time I’ll save on research 🙂 ❤

    1. I agree, Tina! It’s good to get inspiration and a starting point for further research as well. Have a great Tuesday.

  4. An interesting choice for a book review and an eye-opener, Olga. Thanks for the insight – some of the nasty parts I already knew. And I have a photo of a Coca-cola ad on the side of a store in downtown Chapel Hill taken in the early 1900s (I think) when the drink contained an extract of coca leaves!

    1. Thanks, Noelle. I was also aware of some of the stories, but not of the details. I also enjoyed the author’s style. Much to think about, for sure. (I love old ads).

  5. Thanks for this review, I find it a fascinating subject. I read a journal piece recently about the way brands have evolved and how celebrities and politicians are now brands. So, basically, the Yellow Peril in the White House is just enlarging his brand by adding the presidency to his portfolio.

    1. Thanks, Hilary. I’m also fascinated by it. I don’t know if you’ve read Melanie Klein’s ‘No Is Not Enough’ (I reviewed it a while back), but she makes exactly the same point about Mr. Trump. Have a great day.

  6. davidjrogersftw says:

    Olga, thank you for this post. It’s a fine review, providing a good overview of the book and its appeal.

    1. Thanks, David. A very interesting book.

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